How a microblogging platform models its data: one tweets table covering tweets, replies, retweets and quotes, an asymmetric follow graph, a fanned-out home timeline, lists, bookmarks, and hashtags and mentions extracted at post time.
How a photo-sharing app models its data: asymmetric follows with pending requests for private accounts, posts carrying an ordered carousel of media, likes and two-level comments, stories that expire, saved collections and direct messages.
Followers, feeds and direct messages modelled for read volume: asymmetric follows, one posts table for replies and reposts, narrow like rows, per-participant read pointers and notifications.
How a short-video app models its data: sounds as first-class rows reused across videos, duets and stitches as self-references, an append-only watch-event log feeding a recommendation feed, plus follows, likes, comments and hashtags.
How a social network models its data: symmetric friendships stored as one canonical row, posts with audience scoping, typed reactions, groups with membership roles, pages, and events with RSVPs.